Dörr Group extends “Home of Speed” presence at Hockenheimring
- Motor Sport Museum will not be reopened
- New Welcome Center planned to become central meeting point at the Ring
The Dörr Group has already been running an exclusive showroom in parts of the the Motor-Sport-Museum since 2019, where it has been presenting a rotating range of pre-owned vehicles in the sports car, super sports car and hypercar categories. Now the automotive company is expanding the exhibition and sales area of its “Home of Speed” and will in future use the entire lower floor for the presentation of its high-performance vehicles. The automotive highlights with the world’s most famous brands will thus be given even more space for variety, class and emotion.
With the expansion of the Dörr Group’s, Hockenheim-Ring GmbH will not reopen the Motor-Sport-Museum at the Hockenheimring after its closure due to corona. Three years ago, the museum, which opened in April 1986, exhibited over 200 vehicles on a total exhibition area of 2,200 m², including formula and touring cars as well as a large number of racing motorcycles from all eras of motorsport history. Despite the high quality of the automobile collection, the economical running of the museum has been very difficult in recent years, also in view of the strong competition from technology museums in the region.
The exhibition, which for the most part consisted of cars on loan, has already been dissolved, i.e. the individual exhibits have been returned to their owners or some of them have been placed in other museums.
New Welcome Center planned
Due to its convenient location at the south stand, the Motor Sport Museum also used to be a meeting point for fans and visitors. With the planning of a new Welcome Center at the main grandstand, between Hotel Motodrom and administration, the Hockenheim-Ring GmbH now wants to create a central place where visitors can get full service. In addition to the classic information counter, it will also include a ticket and merchandise store and a meeting point for all visitors. The Welcome Center with a perfect view of the racetrack is planned to open in the fall of 2022.
Picture: Dörr Group